Small business, craft, or simply The American Dream best characterize Gunnar’s Vodka owner, Bill Kratsas. Bill’s guiding beliefs and ideals are rooted in a family who know what it means to take risks and work hard for the opportunity of success. Bill’s mother, an immigrant, came to this country because of those same beliefs and ideals. Bill’s father envisioned his dream while working hard as a mechanic, musician, and night time bartender. Through hard work and discipline he saved and risked all he had to open up his first small business. The business, his first, did not work out as he hoped. He later risked it all over again and opened a restaurant. This time his tenacity paid off and the business was a success.
Bill worked in the family business gaining much more than knowledge under his father’s leadership. As a teenager he worked every position in his father’s restaurant. From dish washing and cleaning the restrooms, to later managing a staff of great people who became friends, It was all part of Bill’s typical family business upbringing. The traits his father passed on aren’t taught in business school. They come from the same business experience many families see daily.
Bill as a restaurateur himself has a passion for food, spirits, and hospitality. The passion for quality spirits grew into the Gunnar’s Vision. The Vision of an Ultra Premium, Handmade, Craft Vodka took shape. With risk and a great deal of hard work Bill created Gunnar’s Vodka. Sure it’s about great vodka , really great vodka, but also about community and local business.
Bill and Gunnar’s Vodka represent our Country’s American Dream.
To all the risk takers chasing the dream……Cheers